MultiChoice Nigeria, in partnership with Tolaram Group, producers of Indomie Instant Noodles, are set to premiere a 13-episode family game show tagged, “Indomie Instant Noodles Love Bowl”.
The companies during a news conference on Thursday in Lagos, said that the show was aimed at creating bonds between mothers and their children.
According to the General Manager, Corporate Communications and Events, Tolaram Group, Mr Temitope Asiwaju, the premiere would hold simultaneously on Oct. 22 and Oct. 29 on DSTV Africa Magic channels
Asiwaju said part of the show includes many exciting games that mothers and children could participate in.
“The show is actually knowing your child or mum better than you used to, and it is an exciting way because indomie has always been known to show love to Nigerians.
“This is another way that we will be celebrating and showing love to our mothers and children through this platform,” he said.
He said that the love for wide reach and content creation by Nigerians were the reasons Tolaram partnered with Multichoice.
He said, “We all know that whatever comes under the umbrella of Multichoice, DSTV has always been great to watch for Nigerians, and that is why the synergy between both groups is there; and that is what we are doing.”
Also speaking, Executive Head, Content and Channels, West Africa, Multichoice Nigeria, Dr Busola Tejumola, said the objective of the game show was to generate some excitement, warmth, and love among mothers and children.
“More than ever, this is the time for us as Nigerians to bond as families; go back to the basics of bonding, community, sharing and of shared viewership.
“I know everyone is on their own different screens, but I think this is one show that everyone should just sit together on a Sunday evening and just enjoy with their families, “ she said.