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Yuletide: Spotify launches ‘Detty December’ hub 

Robert Imoh by Robert Imoh
December 23, 2024
in Entertainment, News
0

Spotify, an online music streaming platform, has launched its ‘Detty December’ hub with playlists for December as a celebration of the vibrant festive season in West Africa and South Africa.

Phiona Okumu, Spotify’s Head of Music in Sub-Saharan Africa, made this known in a statement on Monday.

Okumu said the hub was a one-stop shop for all things Detty December, with curated playlists featuring the biggest hits and emerging sounds of the season.

 

She said that Spotify users could find everything from Afrobeats and Amapiano anthems to chilled-out vibes for those much-needed recovery days.

“Detty December is a special time for our users in West Africa and ke Dezemba symbolises South Africa’s spirit of celebration.

“The ‘Detty December’ hub is available now on Spotify.

“We’re excited to be part of their celebrations with this dedicated hub and playlists, bringing them the best music to soundtrack their festive moments.

“This unapologetic season of street jams, back-to-back concerts, and endless summer fun has developed its own culture that draws diaspora and local fans alike.

“The curated sounds of Spotify’s Detty December hub will pay homage to the Lagos rooftop lounges, Accra’s beachside festivals, and South Africa’s township tunes that keep people grooving,” she said.

Okumu noted that in addition to the hub, Spotify had also launched a new playlist called ‘Songs of Detty December’.

She explained that the playlist was a curated list from Spotify Africa’s editors on the songs predicted to dominate this year’s Detty December.

“From DJ Skelm’s Afro Tech sounds to Flytime Fest’s tour of songs that tell Africa’s aspirational stories, the hub will be the home of takeover playlists that display Africa’s diverse talent.

“Barrier-breaking Amapiano talent, Kamo_ww, has taken over a South African Summer playlist too.

“Spotify is also supporting Jerk x Jollof, a popular event making its way to Africa for the first time, through its frequency programme.

“Holding at The Ostrich event space, the Jerk x Jollof Cape Town takeover will feature DJs and artists such as TxC, DBN Gogo, Spinall, Sarz and Odeal.

“This is merging the spirit of Detty December and ke Dezemba experiences and bringing South and West African cultures and artists together.

“We are committed to supporting African music and culture. We believe that music is a powerful way to bring people together, and we’re excited to be part of the Detty December celebrations,” she said.

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