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LBS launches initiative, promotes best practices in hospitality sector

Robert Imoh by Robert Imoh
June 12, 2024
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The Lagos Business School (LBS) has launched an  initiative geared towards promoting best practices and advancing standardisation within the hospitality sector.

Dr Belinda Nwosu, faculty member, LBS, on Wednesday in Lagos, via a statement, said the initiative would also enhance innovation and drive customers’ experiences across  Nigeria’s hospitality value chain.
Nwosu said the LBS had via a retail summit with theme:” Rethinking Standardisation in Hospitality Retail” taken significant steps to foster growth and development within Nigeria’s hospitality industry and across Africa.
She noted that by addressing challenges facing the industry through the initiative, the LBS reaffirmed its commitment to delivering practical solutions for businesses.
She urged stakeholders to collaborate by offering solutions to business challenges, providing market research data for informed decision-making, facilitating networking opportunities, and nurturing executive-level talent from Africa.
“We need creative and adaptive thinking, and with this launch, the Lagos Business School demonstrates a commitment to the hospitality industry in Nigeria first of all and across Africa.
“Our commitment is to walk with you and together find solutions to your business problems, and as far as discussions go, we have realised that there is a desperate need to raise the profile of engagement for hospitality businesses in our region,” she said.
Prof. Chris Ogbechie, Dean, LBS, noted the  crucial need for standardisation as today’s businesses strive for competitive advantages through creating exceptional customer experiences.
He emphasised the need to achieve consistency, quality as well as efficiency across every aspect of the hospitality value chain.
“Standards play an integral role in fostering loyalty by offering unique service engagements essential not only within retail but also critical for delivering delightful services within hotels or any other type of accommodations that may be available.
“Being competitive demands organisations’ capability to provide exceptional customer experiences consistently – but how do you scale this? Only through standardisation can you achieve this,” he said.
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© 2026 Published by SWAAYA LIMITED, Plot 20, Block G, Scheme 1, Residential 3, OPIC Beachland Estate, Lagos/Ibadan Expressway, Lagos. Gabriel Akinadewo, MD/CEO 08023010222, 08094000056, 08052097814.